Blog

9 months into the pandemic we are slowly adapting and learning to live with the virus. New ways of working - WFH and WFA are now integrated into our processes. However, even with the success of Pfizer’s Covid-19 vaccine, doctors opine that it will take at least 2...

While working on my PhD, I interacted with CEOs and the upper management of dozens of pharmaceutical companies. Every single one of them expressed concern in one way or the other regarding the then proposed Uniform Code of Pharmaceutical Marketing Practices (UCPMP)....

2020 forced the world to make a jump to digital transformation. Businesses had to scramble to figure out ways to respond to the volatility and uncertainty in the environment. While the Pharmaceutical and healthcare industries have been one of the first to bounce back,...

There is something special about this time of the year. A sense of hope and excitement, a sense of wonder and an opportunity to begin anew prevails. It is a time to make plans to consider how to use the year ahead well and how to achieve the dreams that one has for...

Much has been said and written on the challenges of strategy execution. It is well understood that most strategies fail due to ineffective execution. Getting people to execute strategy as per strategic intent is one of the major causes for a CEO’s sleepless nights. An...

Time and again research by leading business schools like Harvard and consulting firms like McKinsey state that between 60 - 90% of corporate strategy fails. While formulating a strategy is vital to get results, this alone is insufficient. An organization’s ability to...