by Dr. Ruth D'Souza | Jan 22, 2021 | Uncategorized
The hope and promise of mRNA vaccine Even as the world has begun vaccinations on a war footing, I remember with great fondness the immunology course I took while studying for a Bachelor’s degree in Microbiology. Little did I know then that the professor Dr. Khushroo...
by Dr. Ruth D'Souza | Jan 4, 2021 | Uncategorized
The key to success in 2021 & beyond – stay relevant. The most common question client teams ask me is “How do I stay relevant?” This has become a crucial question post the large-scale disruptions we have seen in 2020 in the way that we live and work. While...
by Dr. Ruth D'Souza | Nov 26, 2020 | Uncategorized
How to build resilience in your people. The old adage ‘tough times never last tough people do’ has indeed been put to the test during 2020 perhaps in a manner quite unlike ever before. Covid 19 has tested our individual and collective strength and until we get either...
by Dr. Ruth D'Souza | Nov 11, 2020 | Uncategorized
Preparing your business for a return to a “new normal” 9 months into the pandemic we are slowly adapting and learning to live with the virus. New ways of working – WFH and WFA are now integrated into our processes. However, even with the success of Pfizer’s...
by Dr. Ruth D'Souza | Feb 28, 2020 | Uncategorized
U Turn To Science Based Selling While working on my PhD, I interacted with CEOs and the upper management of dozens of pharmaceutical companies. Every single one of them expressed concern in one way or the other regarding the then proposed Uniform Code of...
by Dr. Ruth D'Souza | Jan 15, 2020 | Uncategorized
Managing Sales in Disruption 2020 forced the world to make a jump to digital transformation. Businesses had to scramble to figure out ways to respond to the volatility and uncertainty in the environment. While the Pharmaceutical and healthcare industries have been one...
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